Better Marketing Starts with a Better Customer Experience

Because strong marketing is more than just showing up.

It’s knowing who you’re talking to, what they care about, and how to guide them from interest to loyalty.

Let’s Be Honest...
You’ve Either:

1. Hired a marketer (or two) and expected one person to wear all the hats
2. Worked with an agency that overpromised, underdelivered, and left you doing the heavy lifting

We built Midsole Marketing to be different.

We're the creative strategy team that works like your in-house department—without the overhead or guesswork. You get a full team of experts, working together, aligned around one thing: growing your business.

Wooden bookmarks engraved with the text "WE MAKE OUR OWN RULES" and a quote about entrepreneurs.

The marketing partner to manufacturing companies, restaurants, nonprofits, and more.

“Josh and the Midsole team have been a terrific resource for Fortner. Their engagement to really understand our business is a difference maker in how they help us tell our story and grow. ”

— Justin McAllister, President of Fortner Upholstering

A cloth bag with the text "Your Vision Brought to Life" and the website "fortnerinc.com" hangs on a wooden post. Nearby, a person wearing headphones and a cap is working on upholstering a chair with floral fabric in a workshop.

What We Help You Do

We don’t just create content or run ads. We help you build a marketing system that works.

We'll map out a plan built around your goals, audience, and customer journey.
From videos and photos to blog posts and emails, it all works together.
Because leads, sales, and retention are the point—not just likes and clicks.

Customer Journey Meets Marketing Strategy

The best marketing is more than flashy graphics and clever copy. It's about creating experiences that move people—from first impression to raving fan.

We use the 5 phases of the customer journey to guide everything we do: